Leo Burnett / Arc Predictions 2008, Future Trends in Marketing
Trends Predictions Report, by Ben Hourahine, Futures Editor at Leo Burnett (London). The key dynamics in culture, communication, advertising and marketing: – Mass is back (Say hello to the Swell Society). At the turn of this year online downloads were included as part of the UK Christmas pop chart for the first time ever. This trend of online popularity being institutionalized shows that mass appeal will once again define marketing attitudes. The goal is the same; reach a mass audience, the …
Tagged with: Advertising • communication • cool • culture • forecasting • Future • hunting • marketing • spotting • trend • trends
Filed under: Internet Marketing
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Great Video!
I really liked your channel and this video. If you need any help getting this video exposed I use a site called tubeviews.(net) It has really helped like 20 of my main videos get to the top in position. Its nice.
This rox… Thank you very much.
so good, can i read the full report? this is really helpful in my business.
could i ge the full report sir?
future trends in advertising ? mashed up tv material with advertising mashed up into it
Hi, i like this video. I am very interested in the issue of the future of advertising, I would like to know if you can send information about this topic because I am a student of communications in Perú and I have a job to do about this. thanks
This is great stuff ben. thanks
this is very interesting.
Cool video ben, I’m at the Detroit Leo office. I like your presentation style, well done.